Chandigarh : Aptly titled ‘Treasure Hunt’, 92.7 BIG FM’s Valentine’s Day property offers listeners romantic, exotic yet cost effective options to make the most of the day. BIG FM is celebrating this Valentine’s Day with the young ones of the city. The RJs have planned a Treasure Hunt for the youth of the city. There is a Treasure Hunt, for which couples are registering themselves through SMS.
On Valentine’s Day, BIG FM will hide the girls (Treasure) at a secret place in the city, and their partners have to find them with the help of some clues given on-air. One who’ll find it first would be City’s BIG Valentine, which would be announced in the Valentine’s Day Party in the night with all the Big FM Jocks.
All the participants would be given free couple passes to have a fun time in Valentines Day Party with the Big FM Jock Sophie, Anubhav, Pankaj and Anjali, wherein the winners would be felicitated. Gold Wing is the jewellery partner for Valentine’s Day celebrations.
The activity on Valentine’s Day: Girls (treasure) are hidden at a place. The boys would start hunting for their love from Big FM Office. They’ll be given clues On-Air which would be a kind of riddle; they have to decode it to reach to their next location to collect a small token. Likewise, there will be 6-8 Clues for various locations. The one who’ll reach the final location, find his love and give all the tokens first would be the winner and shall get lots of prizes. At every location there will be a jock to connect it to On-Air.
Speaking on the occasion, Sukhdeep Sohal, Cluster Head, BIG FM said, “BIG FM is delighted to provide this platform for youngsters of the city. We have always tried to touch the lives of our listeners through various initiatives. The Valentine’s Day is another initiative designed around our tagline ‘Suno Sunao Life Banao’.”