Delhi’s Chartbuster Station – BIG 92.7 FM, just got more funky with its tie up with Elevate, the most ‘happening’ Night Club in the City. This partnership will allow listeners of BIG FM’s distinct Chartbuster Station to boogie on some great club hits through the ‘Friday Night’ parties at Elevate. Listeners stand a chance to won these passes by participating in the on-air contest played by BIG FM every week.
Elevate – one of the leading night clubs at Delhi has a huge fan-following with people thronging the night club during the weekends – just to enjoy the mind-blowing music. Almost all the weekends have nationally and internationally acclaimed DJs playing live-music at Elevate, making it all more popular among the youth of the city. BIG 92.7 FM has exhaustive plans for the partnership by creating unprecedented buzz around it and will be generating the biggest weekend parties in the city! As the radio partner, BIG FM will have exclusive rights on some of the VIP passes, which listeners can win each week by participating in various on-air games.
With the youth as our core target audience, this tie-up with Elevate fits the bill as it is the most happening & buzzing place for the youth of this city.
Speaking about the association, Ashwin Padmanabhan – Station Head – Delhi, BIG 92.7 FM said, “Given our listener base and our endeavor to offer listeners a superb music mix, a tie up with Elevate was a very natural decision. The psychographics of both audiences were a perfect fit, making this a mutually beneficial partnership. Through this music offering, we promise our listeners a musical roller coaster which promises complete enjoyment only with Delhi’s Chartbuster Station.”