BIG 92.7 FM launches 'KRISHNA'

BIG 92.7 FM, Hyderabad in association with DVV Danaiah has launched the music of the most awaited Ravi Teja’s film ‘Krishna’. Directed by the renowned VV Vinayak, the movie features renowned actor Ravi Teja and actress Trisha. The music launch was hosted splendidly by BIG 92.7 Fms RJs Sekhar and Ishika.

The character of Krishna will not only have good entertainment but has lots of emotion. It is a tailor-made character for Ravi Teja who has a mass fan following. As an exclusive radio partner, BIG 92.7 FM has exhaustive on-air and on-ground plans for the BIG Movie Krishna in order to create unprecedented buzz. BIG 92.7 FM has started the promotion of the movie by exclusively premiering teasers of the music starting Dec 27 and on Dec 28 all songs of the movie premiered for the first time on radio exclusively on BIG 92.7 FM.

The Station will feature interviews with the cast and crew of the movie and also run contests for its listeners across Hyderabad, Tirupathi and Vishakapatnam.

“We are extremely excited to join hands with one of Ravi Teja’s most expected movies. We are approaching the association with the objective of delivering value to our listeners as well as the producers of the movie. Our effort is to create exciting content around the theme of the movie which will generate listener interest and thereby promote the movie far more effectively. With the clutter-breaking ideas, innovative campaigns and other interesting stuff centered on Krishna, we are sure that our entire on-air package will make for great content and listener involvement” Swapna, Programming Head – AP Cluster, BIG 92.7 FM, said .

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