Hindi will soon become a business language as India’s leading publishing houses have plans to launch Hindi business dailies. Media reports on Wednesday said Bhaskar Group is launching a Hindi business daily.
Earlier Amar Ujala Group and Jagran- Network 18 group had announced the publication of Hindi business dailies. Times of India group (Economic Times) and Business Standard have already entered Hindi heartlands by launching their Hindi editions. Bhaskar’s Hindi Business daily will the fifth business daily in Hindi.
According to the media reports , Bhaskar group has even made some top level appointments . While Yatish Rajawat (formerly with Businessworld, ABP ) has been roped in as Editor , Rajiv Jaitly will be President, Ad Sales.
Competition to fish readers and revenue will really become hot when the three new Business dailies will hit the news stands.