Bhaskar Group, India’s largest read newspaper group, has appointed Mohan Nair as its Sr. General Manager and Head – West operations. Mohan will oversee the group’s sales and business operations in Western region of India. He will be based at Bhaskar Group’s Mumbai office.
Said, Rajiv Jailty, President – Ad Sales and Marketing, Bhaskar Group, “I am convinced that Mohan with his expertise and understanding of regional markets will be able to further consolidate our market presence and relationships, as a potent vehicle of communication.”
Said, Mohan Nair, “Coming from the other side of the table, the need to I feel really excited about Partnering and co-creating value propositions with the client thereby assisting him achieve his business objectives and look forward to Compete and further consolidate leadership in all the markets where Bhaskar is present”.
Adding further, he said, “I see this as still a category set for further growth and with a huge opportunity as more and more people are gradually becoming literate.”
With an outstanding experience of over 22 years, Mohan has held leadership positions at many of India’s leading media and FMCG companies including Modicare Limited, Sterling Holiday Resorts (I) Ltd and The Times of India group of publications, with an expertise in strategic planning, business development, forecasting & planning, distributor and customer relationships etc. Prior to joining Bhaskar Group, Mohan was associated with Hindustan Unilever Limited as Regional Business Manager, East operations, He has also led several sales and business development initiatives to boost regional sales at his previous organizations and has many more laurels to his name.
Dainik Bhaskar, a Hindi daily has seen fast growth since its Bhopal edition launched 50 years ago. Its footprint covers 43 Tier 2 cities where India’s growth story is being written. It represents the heartland of India – seeing hectic development, consumers jostling for new gizmos as they are launched and leading their city brethren as the new consuming class.
Dainik Bhaskar has just launched DB STAR, a compact daily newspaper in Bhopal and will soon launch Business Bhaskar’s first edition in Bhopal. Both these new titles are slated for launch across major urban centers covered by the brand.