Advertising Age has named Allison Price Arden, 37, as its new publisher, effective Monday, Dec. 3. She has been associate publisher for the past year. In her new job, Ms. Arden will oversee all operations for Ad Age and Creativity magazines, whether in print, online, or at events domestically and internationally.
Ms. Arden, an 11-year veteran at Ad Age, replaces Scott Donaton, who is leaving to become publisher of Time Inc’s Entertainment Weekly magazine.
“We’re delighted that Allison has stepped up to be publisher,” said Rance Crain, president of Crain Communications and editor-in-chief of Advertising Age. “She has a tremendous history of success at Ad Age, and we can’t imagine a better person for the job.”
Ms. Arden joined Ad Age in 1996 as a sales representative, but soon became its ad director, as well as director of business development and custom programs. Having built custom into a successful operation, she moved on to become general manager of Ad Age Interactive, pushing both Ad Age and Creativity’s interactive operations into becoming Ad Age’s fastest-growing businesses. In February of this year, she was promoted to associate publisher.
Advertising Age is the leading publication for marketing, media and advertising news in the world. Crain Communications Inc publishes over 30 highly respected business-to-business newspapers and magazines including Automotive News, BtoB, Business Insurance and regional city business publications in Chicago, New York, Cleveland and Detroit. Crain Communications has more than 1,000 employees in 19 offices worldwide.