In an event organized by Ad Club of Bombay today Anuj Singh, National Marketing Head & Station Head (Mumbai), RED FM received the Young Achiever Award for ‘Business Leader’ for his outstanding skills in business and creative intellect.
These awards were introduced by Ad Club for the first time this year to felicitate CEOs and CMOs for their commendable effort in taking their organizations to success and recognition. The awards have been created to recognize and encourage young talent in the advertising and marketing communications industry.
From a small town boy to the National Marketing Head of RED FM, Anuj Singh has come a long way. He joined RED FM in 2006 as Head of Marketing – Mumbai at a time when RED FM was going through a change in management and a refurbishing of the brand and its philosophy.
In the course of his tenure, Anuj has been instrumental in conceptualizing and executing numerous successful marketing strategies and campaigns which include the now famous ‘Touch Points’ strategy of Anytime Anywhere Marketing and award winning campaigns like the Red Mike which led RED FM to the numero uno position in Mumbai in RAM. Amongst the other campaigns of RED FM where he has played a pivotal role, are, the award winning Bajaao for a Cause & the Bajaate Raho Awards.
At Red FM, Anuj has been responsible for establishing and raising the bar of the marketing function to unprecedented heights. He has been a part of the core team which has led Red FM from success to success, be it the numerous Awards and Accolades such as the Emvies for the Best Media Marketer in 2006, ERA for the Best FM Brand in 2008, the nomination for the Emvies for the Best Media Strategy in 2008 or RED FM’s consistent No.1 position in Mumbai since the inception of RAM last year.
Post receiving the coveted award, Anuj Singh said, “I am really happy to receive this award, and am very grateful to my mentor Mr. Abraham Thomas for his guidance and support. I would also like to thank him for giving me the tremendous opportunity to do what I wanted to in the organization, for building a culture which encouraged all of us to think out of the box and for always being a guiding force.”
Commenting on the awards, Anuj added, “Young Achievers Awards is a great way to acknowledge young and budding talent in the industry and it will encourage all the young guns of the industry to push the envelop and do better and better”. According to him, leadership is a challenge to be something more than average and Anuj Singh has proved his leadership qualities by his sheer determination and hard work at RED FM.