New Delhi: Delivering its brand promise, ‘It’s all about the music’, Fever 104 FM is back with ‘Fever off the Record 2010’. Fever 104 FM has tied up with band Menwhopause and Café Mocha to hunt for aspiring musicians and give them their deserving place in the spotlight.
Delhi’s most promising talent will be selected and offered an opportunity to jam with the band, Menwhopause as a part of Fever off the Record. The entries will be judged by an eminent panelist of music experts. The hunt will span over two phases wherein; the first phase will witness the call for entries and phase two will see cueing for the event. The aspiring bands can apply by simply calling Fever.
Fever off the Record is a six month long initiative where the winning band will get to perform on November 12, 2010 at Mocha Art House, DLF Promenade. Fever 104 FM has been setting new benchmarks in the industry with the power and utility of the most wide spread means of mass communication, i.e. radio.
S Keerthivasan, Business Head, Fever 104 FM, said, “Recognizing the immense amount of existing potential in India, ‘Fever of the Record’ endevours to provide a platform for young and aspiring talent. This is not just our way of supporting and encouraging new talent but also make to them believe that everything is possible. We have always believed in delivering ground-breaking and fresh content for our listeners and ‘Fever of the Record’ certainly opens the door of innovation in radio. We hope it is appreciated by our listeners.”