Additi Singha has been appointed as the Regional Manager North – Rural Vertical, Percept Out Of Home, effective October 18, 2010.
The core responsibilities of Additi include Managing Rural business for North and achieving set targets, Business development initiatives & innovative rural solutions to all major clients in the growing Indian market.
Commenting on his appointment said Sanjay Pareek, President, Percept Out Of Home, With Additi’s induction in the Rural Team, our Leadership team for Rural is strengthened and am sure she will harness her experience across industries and help in increasing the client base in North.”
Elaborated Rajesh Amla, Business Head, Rural Vertical, Percept Out Of Home,” Additi with her rich experience in Rural industry has an ability to achieve all business targets. She is always ready to take up challenges and lead the team to deliver positive results. Strong at creating new concepts, developing strategy and plans, she will be leading the North team to augment our growth”
Additi holds a Post Graduate Diploma in International Trade & Business Law from Indian Society of International Law, New Delhi. Prior to joining Percept Out Of Home, she worked with ONIDA – Onicra Credit Rating Agency India Ltd. as Senior Manager – Marketing, E-Business vertical. She was also associated with companies like RC&M Experiential Marketing Pvt. Ltd., Alan Dick & Co. (India) Pvt. Ltd., LG Chem Ltd., Jacobs Humphreys & Glasgow Consultants Ltd. etc and has handled clients like LGEIL, Samsung Electronics, Schneider Electrical, Osram, Maruti, Philips Lighting, IOCL, LG, Reliance Industry, Ranbaxy, Rama Petrochemicals to name a few
Her hobbies include traveling, reading and listening music.